80% of Mobile Phone Owners Send SMS/Text Everyday
SMS marketing is growing tremedously with the amount of new people texting.
Within a three month time frame ending November 2012, an average of 80 percent of mobile phone users engaged in text messaging. A report from Comscore survey shows. Apart from making calls, both smartphone and phone users did more texting or sent more SMS on daily basis. Not counting number of SMS or text messages sent in bulk, using Bulk SMS service provider.
About 97% smartphone users send and receive about 35 text messages or SMS every day.” A Text message/SMS fact.
Text or SMS marketing is among the fastest growing due to its high delivery rate, high open rate and personal touch. And lots of organizations, business ventures, churches, event management outfits take advantage of this marketing. Why? Because 90% of text messages are read within 3 minutes of their delivery. What better way to reach your potential buying customers or audience.
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